In Goods We Trust

8.0
2023

The documentary focuses on the warmth and human connections of small and medium-sized vendors. In an uncertain era, it showcases examples of innovative personal employment, survival skills, resilience, and the beauty of ordinary life, allowing viewers to see how peers band together for warmth, embodying the values of trade and camaraderie. It encourages optimism and courage, stimulates empathy and soothes emotions.

Production

Logo for bilibili
Logo for Youku

Seasons

6 Episodes • Premiered 2023

'In goods we trust' features 18 e-commerce small vendors as the main characters, presenting the visual spectacles behind their products, diverse personalities, innovative techniques, and complex relationships. It focuses on the humanity and diversity of the e-commerce world and the "myriad lives" behind the all-powerful Taobao.

Still image for In Goods We Trust season 1 episode 1: Aesthetic Bazaar

1. Aesthetic Bazaar

Do you still remember who tempted you when you were young, who accompanied you for a long time as you grew up, who made you happy, and who gave you courage? Look around you, they are silent and inconspicuous, yet ubiquitous. They have crossed mountains and rivers to come to our side, weaving our lives together and supporting the world's operation. Life is like a play, it requires props, business, and meaning. Alright, in this fast-paced society, time is precious. Let's first take a stroll and admire the exquisite displays. After all, the beauty hidden in the alleys requires your careful appreciation.

Still image for In Goods We Trust season 1 episode 2: Comfortable Supply Chain

2. Comfortable Supply Chain

Are you a foodie? Do you enjoy cooking? Are you a homemaker who likes to move frequently? Do you love sleeping? Do you have the freedom to sleep whenever you want? If your answers are also contradictory, then I invite you to join me for a few times of "lying flat" and experience the joy of freeing your hands, conserving energy, and being worry-free. Our goal is to let you relax and recharge. Get comfortable and follow me, we're about to begin our journey.

Still image for In Goods We Trust season 1 episode 3: Anti-Sorrow Assistance Station

3. Anti-Sorrow Assistance Station

There are many types of unhappiness in this world: uncertainty in making money, exhausting and tiresome work, bad teammates, traffic congestion, and more. It is said that there are some effective remedies that can treat your emotional wounds. When you're tired, squeeze this one to vent it out, when you're annoyed, look at this one to calm down, and when you're feeling down, blow this one to lift your spirits. These are like supplements for a positive life, and there's always light at the end of the tunnel. Even if you lack someone to comfort you, you can find a suitable product to cure your sorrow.

Still image for In Goods We Trust season 1 episode 4: Ritual cultivation class

4. Ritual cultivation class

They want to express love, they want to attract business, they are seeking transcendent experiences, they want to capture happy moments. In fact, all of these are the same thing. Creating it requires some props, without it, life becomes dull. It is an anchor point for personal experience and a storehouse for collective memory. Today's class is open, and there is a discount for everyone. Welcome to the "Ritual Formation Class".

Still image for In Goods We Trust season 1 episode 5: Dignified Pickup Point

5. Dignified Pickup Point

Husband's tears are not easily shed, only because he has not reached old age. Come, let me give you dignity. Working in a big city is lacking in dignity. Growing vegetables and being chased by pigs is also very dignified with mud all over the body. Of course, in life, you have to clear levels no matter what. Facing the final big boss, you should still say "hello" and "goodbye" with dignity. Ladies and gentlemen, please present your pick-up code. Your dignity has arrived.

Still image for In Goods We Trust season 1 episode 6: Curious Grocery Store

6. Curious Grocery Store

In the vast sea of people, there are always those who bring the beauty of distant places to you, those who leave unique tastes lingering on your palate, and those who turn decay into magic with ingenuity and their own hands. In order for you to have the chance to encounter freshness and replenish your spiritual energy, we have invited some extraordinary people to make a brief appearance and take you on a journey of exploration here.

Cast

Photo of Chen Yingjie

Chen Yingjie

Narrator

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